Brightsite Transition Outlook 2024

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We are facing an enormous challenge in the transformation toward sustainability, with developments moving fast, but actual greening is much slower. The climate cannot wait. In this Brightsite Transition Outlook, we discuss chemistry’s importance to society and what sustainable chemistry looks like. All this shows that large-scale sustainable chemistry is possible in the Netherlands. Brightsite calls on everyone to get involved, because together we can stay ahead.

Let’s get started!

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Chapter 1

Chemistry is everywhere

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We might not realize it, but chemistry is all around us

We see the products of the chemical industry all around: not directly, but applied in countless consumer products.
Do you want to know, for example, what’s in a bike?
Car
Buz
Bike
Phones
Shoe
People
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Chemistry plays an essential role in society—we can’t do without it.

Take-away message
We don’t want, nor need, to stop using products containing carbon, which have become an essential fact of daily life. Closing down the chemical industry to eliminate CO₂ emissions is not a viable solution. Instead, we must change the present situation in pursuit of a new economy based on alternative sources of energy and carbon. This will not happen spontaneously, a mindset change in broad layers of society is required.
Chemistry plays an essential role in society—we can’t do without it.

Chapter 2

On our way to a circular mindset

By rethinking our consumption and production, consumer needs can be met smarter while demand for carbon resources can be reduced significantly.

Take-away message
Smarter, better-designed products and changed consumer behavior can reduce the need for new products and new materials, and will turn value chains into value circles.
By rethinking our consumption and production, consumer needs can be met smarter while demand for carbon resources can be reduced significantly.

Chapter 3

Changing the way we produce: different feedstock and new routes

Transitioning to renewable carbon and energy is possible. But there is no single winning solution.

Take-away message
Instead, multiple options and factors favor specific local solutions, requiring different feedstock and different routes, but all will have a large impact on society. This societal impact can be understood from another question: What does this take from society?
 Transitioning to renewable carbon and energy is possible. But there is no single winning solution.

Chapter 4

Co-creating the future by solving the puzzle

No time to lose, we have to co-create the future
We transformed industry before and have learned tremendously in the meantime. Industry and society together can create a sustainable future with continued availability of plastics, economic activity, as well as strategic autonomy. We know how to accelerate developments, if we want to. So, why not do it again?